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GTA VI launches on

Business Rivalries poster with four GTA Online characters: an Executive, a Gunrunner, a Nightclub owner and a Biker.

GTA Online Business Rivalries: a free business every week and GTA$1M challenges

GTA Online's Business Rivalries event, September 3–30, 2026: a free property each week, GTA$1,000,000 Weekly Challenges and a free Penaud La Coureuse.

These bonuses are no longer active. The latest ones: GTA Online Halloween runs all October with 3X Survivals and a GTA$2M bonus

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September in GTA Online is all about business. From September 3 to 30, 2026, the Business Rivalries event dedicates each week to a different criminal enterprise — Executives, Bikers, Gunrunners and Nightclubs — gives away one property every week, and pays ten times the usual Weekly Challenge prize: GTA$1,000,000 each, up to GTA$4 million in total.

A free property every week

Week

Business

Free property

Challenge (GTA$1,000,000 + apparel)

September 3–9

Executives

Arcadius Business Center Office

Sell GTA$1,000,000 of Special Cargo (Yeti x LS Customs Tracksuit)

September 10–16

Bikers

Grapeseed Clubhouse

Earn GTA$1,000,000 from MC businesses or the Acid Lab (Junk Tracksuit)

September 17–23

Gunrunning

Grapeseed Bunker

Three Bunker Research Missions (Camo Ammu-Nation Sweatsuit)

September 24–30

Nightclubs

Elysian Island Nightclub

Sell GTA$1,000,000 across all businesses (Retro Fruit Tracksuit)

Complete just one challenge between September 3 and 23, return between September 24 and 30, and you'll get a free Penaud La Coureuse with a complimentary HSW upgrade (on PS5, Xbox Series and PC Enhanced).

Poster of the Penaud La Coureuse, a gold and black two-door sports car.

Bonuses week by week

Executives (September 3–9): 4X Special Vehicle Work, double Mixed Goods exports, double staff sourcing speed for Special Cargo and double Madrazo Hits. The Coil Cyclone II is 70% off.

Bikers (September 10–16): double Clubhouse Contracts, MC Work and Challenges; double Street Dealer sales and Bike Service missions (6X with GTA+). The Karin S95 is 70% off.

Biker bonuses poster: two characters on motorcycles evading the police.

Gunrunning (September 17–23): double Bunker Research, Ammu-Nation Contract and Safeguard deliveries. Playing that week unlocks the Dolla Dolla livery for the Avenger, Ardent and both Oppressors. The Pfister Astron Custom is 70% off.

Nightclubs (September 24–30): double Popularity on Management Missions, and double Yohan's Goods missions and QuickiePharm deliveries. The Imponte Arbiter GT is 70% off.

Community Missions and Business Battles

  • One Way Ticket (Seangib): as an undercover Families member driving a bus, you deliver a group of Ballas into an ambush. Triple pay September 3–9, with more triple-paying community missions until September 23.
  • Business Battles reward branded tees (Six Figure, Ride or Die, Bourgeoix) and an Ammu-Nation cap.
Community Mission Series poster with four armed characters facing an oncoming bus.

Our take

This is the best month of the year for new players: four key businesses free over four weeks, with bonuses on the very business you just got. For veterans, the four million-dollar challenges are the main goal; the Bunker week (three Research Missions) is by far the easiest. And make sure you clear at least one before September 23 to collect the HSW-upgraded La Coureuse. September's GTA+ perks are in our Pegassi Horus roundup.